Symbolic Theories in Applied Communication Research: Bormann, Burke and Fisher

Quantity in Basket:none Code: 1-881303-25-X Price:$36.50 Title: Symbolic Theories in Applied Communication Research Sub-title: Bormann, Burke and Fisher Author(s): John F. Cragan and Donald C. Shields Publish Date: 1995 Pages: 362 Format: Paper

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This book presents a metatheory for explaining communication theories. The authors identify three communication paradigms: symbolic, relational, and rational. The book focuses on three theories contributing to the Symbolic Paradigm constellation of theories: Bormann’s Symbolic Convergence Theory, Burke’s Dramatism Theory, and Fisher’s Narrative Theory. An 8-step metamethod for using communication theories to solve clients’ problems is presented and explained. Additionally, the ethical responsibilities of an applied communication researcher and suggestions to the novice on how to get started in the profession are offered. Contents: THEORY-DRIVEN APPLIED COMMUNICATION RESEARCH. Introduction: The Horns of a Trilemma. Important Aspects of Applied Communication Research. A Framework for Doing Applied Communication Research. SYMBOLIC CONVERGENCE THEORY. Looking at Symbolic Convergence Theory. Formatting SCT. Mapping SCT with the ACR 3-D Matrix. Mapping SCT Symbolic Facts: The Manifest Destiny Rhetorical Vision. DRAMATISM THEORY. Looking at Dramatism Theory. Formatting BDT. Mapping BDT with the ACR 3-Matrix. NARRATIVE PARADIGM THEORY. Looking at Narrative Paradigm Theory. Formattng NPT. Mapping NPT with the ACR 3-Matrix. METHODS OF THEORY-DRIVEN APPLIED COMMUNICATION RESEARCH. Introduction. Symbolic Methods in Applied Communication Research. SCT APPLIED COMMUNICATION RESEARCH. Extended SCT Exemplars. Featured SCT Exemplars. Review of SCT’s Attendant Research. The Criticism of SCT. BDT APPLIED COMMUNICATION RESEARCH. Extended BDT Exemplars. Featured BDT Exemplars. Review of BDT’s Attendant Research. The Criticism of BDT. NPT APPLIED COMMUNICATION RESEARCH. Extended NPT Exemplars. Featured NPT Exemplars. Review of NPT’s Attendant Research. The Criticism of NPT. A Final Word on SCT, BDT, and NPT. PROFESSIONALISM IN APPLIED COMMUNICATION RESEARCH. Ethics and the Applied Communication Research Professional. Getting Started in Applied Communication Research. Reporting Applied Communication Studies. A Final Word on Symbolic Theories in Applied Communication Research. References. Author Index. Subject Index.