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Digital Television and Digital Convergence

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Code: 978-1-61289-147-7

Title: Digital Television and Digital Convergence
Author(s): André Barbosa Filho and Cosette Castro
Publish Date: November 2014
Pages: 132
Format: Paper
This book deals with the transition from the analog to the digital world and its impact on the market, everyday life, and the academy, offering a more detailed view of these transformations in South America and the Caribbean. Information and communication technologies (ICTs) are changing the relationships among subjects, be they social, economic, cultural, educational, or environmental, as well as in the realms of behavior and affect. Despite this influence, technology can enlarge the participation of social actors, increasing the visibility of the individual and collective, as never seen before, but we live in countries with significant digital differences. Right now we are at the bridge—we ar leaving the analog world and moving into the digital world—and we also live in paradoxical societies, with important and profound economic, social, cultural, and linguistic differences. On the one side, we have new technologies and a small number of people eager to acquire them. On the other side, we have Latin American countries, where 80% of residents have prepaid cell phones or where in countries, like Bolivia and Paraguay, access to the Internet does not reach 5%. From the viewpoint of the emerging industry of digital content in Latin America and the Caribbean, we analyze the potential of different platforms—free-to-air digital TV, digital radio and cinema, computers, games, cell phones, the convergence of media, and interactive digital content production.

Contents: INTRODUCTION (Filho and Castro). A TECHNOLOGICAL NEW ORDER: LOOKING FOR DEMOCRATIZATION OF COMMUNICATION AND DIGITAL INCLUSION (Filho and Castro). Current Scenario. A Possible Digression. About the Technological New Order. Schumpeter and Technological New Order—Final Remarks. DIGITAL CULTURE AND NEW PARADIGMS IN COMMUNICATION (Castro). Challenges. The Case of Brazilian Digital TV. Final Remarks. CONTENT INDUSTRIES X CREATIVE INDUSTRIES: DIFFERENT ECONOMIC STRATEGIES IN THE DIGITAL WORLD (Castro). The Creative Industries. Digital Content Industry. National Centers of Content Production. Different Profiles. DIGITAL TELEVISION CONTENTS: WALKING BETWEEN THE PRODUCTION AREA AND THE RECEPTION FIELD (Castro). To Change it is Necessary to Train. About Ancestry Fears. About the Separation of Knowledge. The Passing of the Analog to the Digital World. Final Remarks. THE DIGITAL CONVERGENCE AND THE APPROPRIATION OF DIFFERENT TECHNOLOGICAL PLATFORMS (Filho). The Universalization of the Internet—The Case of Brazil. From Communications Law to New Forms of Participation. Final Remarks. DIGITAL TELEVISION AND LONG-DISTANCE LEARNING IN LATIN AMERICA AND CARIBBEAN (Castro). The Technological. Possibilities of Inclusion. Modifications on TV. NEW FORMATS TO DIGITAL TELEVISION: USE OF INTERACTIVITY AND INTEROPERABILITY (Filho and Castro). Before Interactivity, Creativity. New Media, New Formats. In a Hyper-Screen World. Concluding Remarks. CONCLUSION. About the Authors. References. Author Index. Subject Index.

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